Samsung launches a global billboard campaign for Galaxy Unpacked July 2024

Galaxy Unpacked July 2024 Billboard Campaign (Source: Samsung)

Samsung is preparing for the highly anticipated Galaxy Unpacked event scheduled for July 2024, with a global teaser campaign highlighting the upcoming frontier of Galaxy AI. The billboard ads across key cities feature the iconic logo of Galaxy AI. At the Galaxy Unpacked, Samsung is expected to unveil two flagship phones along with other Galaxy products.

Aditya Rasik, Published 07/01/2024 🇫🇷 🇪🇸 ...

Samsung is counting down to the Galaxy Unpacked event, scheduled for July 10, 2024, in Paris, France. The event is lined up to be a major event that will take place on the same day to coincide with Paris 2024 Olympics.

At the Galaxy Unpacked, the company is slated to unveil several new products, including Galaxy Buds 3, Galaxy Buds 3 Pro, Galaxy Watch7, Galaxy Watch Ultra, Galaxy Z Flip6, and Galaxy Z Fold6.

Now, ahead of the launch event, Samsung's striking digital billboards has light up across popular locations in the world since June 26, 2024. The billboard ads feature an iconic rotating cube, the Eiffel Tower, and a Galaxy AI logo.

Galaxy Unpacked event: What to expect?

According to reports, we can see the launch of the Galaxy Z Flip6 and Galaxy Z Fold6. Eventually, the Galaxy Z Flip6 can be expected with an improved camera system, increased battery, faster processor, and other new features.

On the other hand, the sibling model, Galaxy Z Fold6, will possibly have wider screens and thinner bezels, a much more streamlined lightweight design, and a new chip. Other possible additions for both models include brighter displays, a less noticeable crease on the internal screens, and upgraded Galaxy AI capabilities.

Apart from the flagship phones, the firm may unveil its next-gen TWS, Samsung Galaxy Buds 3. Recently, the leaked images of the Galaxy Buds 3 showcased a new stemmed design.

Moreover, in the wearable category, Samsung could also unveil the Galaxy Watch7. However, it will have a similar design to the previous generation, but it will have a new 3nm Exynos processor, a brighter screen, a more precise GPS, and increased storage.

The Galaxy Watch Ultra might steal all the attention with its rumored new design boasting a round screen sitting atop a square case. In comparison to its predecessor, this model is said to equip a brighter display, along with a titanium body and a larger battery.

With that, Samsung is also prepped to launch the Galaxy Ring that was announced earlier this year.